Primary Care Campaign
This is where you will find all the #weareprimarycare primary care campaign materials. You can download:
- Audio message
- Contractual guidance
- Email signature logos
- Digital Graphics
- General Practice update document
They are uploaded in this order so scroll down the page to find what you are looking for. You can also download a folder containing all the campaign materials from Dropbox.
These animations are for use on screens and on social media. They are recommended to be used on screens within your practice or to be shared through your social media channels. There are 5 animation variants, and you are welcome to use one of all of these, either simultaneously or staggered around other messages.
The animations are MP4 files. Click on a file below to play the animation. You can download a folder containing all the animations from Dropbox.
The audio file available is recommended to be used when a patient is on hold. This time is often when people become frustrated which can in turn lead to abuse, so it’s important to make sure that patients consider their actions before speaking with staff.
The audio is a WAV file. Click below to play the message. You can also download the audio file from Dropbox.
Audio file (WAV)
There is also an animated visual version of the message. This is an MP4 file - click below to play. You can also download the MP4 file from Dropbox.
Animated message (MP4)
This is a short summary of guidance for practices on removing abusive patients from your practice list. It includes information on when removal is appropriate, the removal process, PCSE's responsibility for excluded patients, and the special allocations scheme (SAS). This is a PDF file - click on the link below to download. It can also be downloaded from Dropbox.
Email signature logo
Please add this logo to your email signature to show practices and patients that you support primary care staff and to promote the message further.
The logos are all JPG files. You can download a folder containing all the signature logos from Dropbox. Or you can save a signature logo individually (right click an image below, click save as, save when prompted).
|Email signature logos|
There are many graphics available which can be shared through social media around your schedule, or used on websites.
The graphics are all JPG files. You can download a folder containing all the digital graphics from Dropbox. Or you can save an image individually (right click an image below, click save as, save when prompted).
General Practice update document
This is a short document which explains how general practice is now working differently. This is a PDF document which can be downloaded below.